PerfectMarket Received $15.6 Million for Monetizing Archived Content
PerfectMarket monetizes publishers archived content. PerfectMarket assists publishers with generating additional income from their archived content. From the PerfectMarket site, an explanation of their service:
"With their large libraries, content publishers, particularly publishers with an offline presence, have been sitting on a potential goldmine of ad revenue, but have lacked an efficient and meaningful way of driving traffic to and monetizing this underutilized content. Perfect Market has developed a potent blend of technical and economic intelligence to address this problem and provides publishers with a simple way to extract additional value from their existing libraries. By exposing publisher content to a wider audience, Perfect Market`s service brings the web searcher high value, branded content that was difficult or impossible to find previously. "
"With their large libraries, content publishers, particularly publishers with an offline presence, have been sitting on a potential goldmine of ad revenue, but have lacked an efficient and meaningful way of driving traffic to and monetizing this underutilized content. Perfect Market has developed a potent blend of technical and economic intelligence to address this problem and provides publishers with a simple way to extract additional value from their existing libraries. By exposing publisher content to a wider audience, Perfect Market`s service brings the web searcher high value, branded content that was difficult or impossible to find previously. "
5th Finger Received $7 Million for their Mobile Marketing Solutions
5th Finger provides mobile solutions for advertising and marketing. 5th Finger is a mobile marketing firm. To give you an idea of their reach, they are an Australian company and 10% of all the SMS in Australia is sent from 5th Finger.
AppFolio Received $22 Million for Property Management Software
AppFolio provides property management software as a service.
AppFolio provides an online tracking and management software service for property management professionals. Their solution is easily accessible through a mobile device and includes third party features such as Google maps.
The software also has accounting features, provides company wide access and tracks all your information in one place.
AppFolio provides an online tracking and management software service for property management professionals. Their solution is easily accessible through a mobile device and includes third party features such as Google maps.
The software also has accounting features, provides company wide access and tracks all your information in one place.
Akoha Received $1.9 Million for an Online and Offline Social Game
Akoha has not yet launched, however they state they will release an online and offline social game. You can join their beta from their homepage. That is all we know.
Better World Books Received $4.5 Million for an Online Bookstore
Better World Books sells books online to fund literacy. Better World Books is out to fund literacy. They operate the Better World online book store, take a look as your purchases will be used to assist with literacy.
On their site they discuss how three college friends formed this social venture, a business with the mission to promote literacy. They started with one book drive and have grown substantially.
On their site they discuss how three college friends formed this social venture, a business with the mission to promote literacy. They started with one book drive and have grown substantially.
Attributor Received $12 Million for Content Tracking Service
Attributor provides a content tracking and analysis system for content.
Attributor has multiple services for content owners. As a content owner they can monitor and look for copies of your content.
Here is the fascinating piece of their platform, they state that their system will then determine if the site that has your content is complying with your terms of use, such as placement of advertising or links back.
Even more interesting is they state you can then control, if the site with your content does not comply, whether it surfaces in search engines or in some circumstances whether it can be monetized by an advertising network. This control will allow you to remove the benefit of stealing your work or not complying with your terms of use.
Attributor also states that "publishers can now program when, how and where their content is presented across the Web and social networks. Advanced fingerprinting algorithms, a large-scale crawling infrastructure and detailed contextual analysis provide publishers with Web-wide visibility of their articles, images or videos. "
Attributor has multiple services for content owners. As a content owner they can monitor and look for copies of your content.
Here is the fascinating piece of their platform, they state that their system will then determine if the site that has your content is complying with your terms of use, such as placement of advertising or links back.
Even more interesting is they state you can then control, if the site with your content does not comply, whether it surfaces in search engines or in some circumstances whether it can be monetized by an advertising network. This control will allow you to remove the benefit of stealing your work or not complying with your terms of use.
Attributor also states that "publishers can now program when, how and where their content is presented across the Web and social networks. Advanced fingerprinting algorithms, a large-scale crawling infrastructure and detailed contextual analysis provide publishers with Web-wide visibility of their articles, images or videos. "
Become.com Received $17.5 Million for their Comparison Shopping Service
Become.com is a comparison shopping service and engine.
Become.com is a search engine and a comparison shopping service. If you are not sure what that is, take a look at Become.com here. When you search and begin to type it suggests additional searches very well, try 42" HDTV and you will have additional searches offered up.
Search results show one of each product, for example a Sony HDTV, and the price ranges the stores offer the product for. You can then dig into the stores offering the product to learn more about each store, their price, and visit them.
Become.com is a search engine and a comparison shopping service. If you are not sure what that is, take a look at Become.com here. When you search and begin to type it suggests additional searches very well, try 42" HDTV and you will have additional searches offered up.
Search results show one of each product, for example a Sony HDTV, and the price ranges the stores offer the product for. You can then dig into the stores offering the product to learn more about each store, their price, and visit them.
Adconion Received $80 Million for their Online Advertising Network
Adconion is an international advertising network.
Adconion Media Group was founded in 2005. They focus on performance-driven branding campaigns. Their niche is delivering a large international reach.
As most advertising networks they have their own technology and partner with publishers for reach as well as agencies and advertisers to provide their revenue stream.
According to ComScore January 2008 their network reaches close to 200 million unique Internet users worldwide.
Adconion Media Group was founded in 2005. They focus on performance-driven branding campaigns. Their niche is delivering a large international reach.
As most advertising networks they have their own technology and partner with publishers for reach as well as agencies and advertisers to provide their revenue stream.
According to ComScore January 2008 their network reaches close to 200 million unique Internet users worldwide.
Akimbo Received $8 Million for their Video on Demand Solution
Akimbo is a solution for monetizing video over the Internet from a content providers’ own website.
Akimbo provides a turn key solution for allowing any site that has their own content to plug and play the Akimbo system. While it is the Akimbo system you maintain control over your assets.
The Akimbo system provides multiple business models, including ad-supported, transactional/pay per view, subscription, download-to-own, download-to-burn, gift card capability, and other revenue-generating models.
There is a link on their homepage to a fully functional site so you may explore how the system works. I was unable to view it in Firefox so be sure to explore their site in IE.
Akimbo provides a turn key solution for allowing any site that has their own content to plug and play the Akimbo system. While it is the Akimbo system you maintain control over your assets.
The Akimbo system provides multiple business models, including ad-supported, transactional/pay per view, subscription, download-to-own, download-to-burn, gift card capability, and other revenue-generating models.
There is a link on their homepage to a fully functional site so you may explore how the system works. I was unable to view it in Firefox so be sure to explore their site in IE.
ActionBase Received $6.5 Million for an Email Based Activity and Decision Management System
ActionBase provides an email based system to track decision making assuring execution.
Ever leave a meeting and realize that the odds are nothing will get done unless you take notes, document, send to all, and follow up yourself? Well Actionbase was created to solve that problem.
ActionBase provides an email based system designed for tracking decision execution through its entire lifecycle - including all the relevant documents, meetings, action items, decisions and emails, thereby alleviating the problem of information overload.
ActionBase’s existing customer base is over 150 of the leading companies in Israeli and international markets. ActionBase's unique advantage is that it allows managers to easily define, implement and monitor these ad-hoc processes on their own, without the need to involve the IT department.
Ever leave a meeting and realize that the odds are nothing will get done unless you take notes, document, send to all, and follow up yourself? Well Actionbase was created to solve that problem.
ActionBase provides an email based system designed for tracking decision execution through its entire lifecycle - including all the relevant documents, meetings, action items, decisions and emails, thereby alleviating the problem of information overload.
ActionBase’s existing customer base is over 150 of the leading companies in Israeli and international markets. ActionBase's unique advantage is that it allows managers to easily define, implement and monitor these ad-hoc processes on their own, without the need to involve the IT department.
